Monaco Rental — identity and reel ad for car rental
Logo, Facebook cover, ad poster and a 33-second vertical reel for a car rental company in Amman, promoting a monthly Land Cruiser 2025 rental, with an Arabic voiceover in a Jordanian dialect.
- Client
- Monaco Rental · موناكو رينتال
- Services
- Logo and visual identity · Ad visuals and copy · Content creation
The challenge
Present a car rental company with a premium presence worthy of a luxury SUV, keeping one identity across the logo, the Facebook page and the ads.
What I did
• A gold-on-black logo with a crown, a shield and the letter M.
• A 2048 × 768 Facebook cover combining the logo, the car and Amman landmarks.
• An Arabic ad poster showing the car, its interior details and the offer’s benefits.
• Ad copy and the voiceover script.
• A vertical 1080 × 1920 reel: camera moves, transitions, music and effects composed for it, and a logo ending.
The solution
A gold-on-black visual language that pairs the black SUV with the Amman skyline, the Jordanian flag and ancient columns. The reel’s scenes are AI-generated illustrations based on the poster, not footage of the actual car. The phone number is hidden in the portfolio versions.
